I’m A Celebrity…Get Me Out Of Here! achieved the biggest ITV overnight audience of the year outside of sport, as it returned with an impressive peak audience of 8 million viewers last night.
From 9pm – 10:45pm, the opener averaged 7 million viewers across all devices. The show also achieved a massive 82% share of 16-34 year old viewing, with 1.3 million viewers in this demographic, making it the biggest audience of the year on any channel outside of football, for coveted younger audiences.
It was also the biggest entertainment show on TV last night for younger audiences by a big margin – with a million more viewers under 35 than the next nearest programme.
The brand new I’m A Celebrity Unpacked show launched on ITV2 with a peak of 617k viewers, the biggest ITV2 launch outside of Love Island and Big Brother. I’m A Celebrity….Get Me Out of Here is produced by Lifted Entertainment, part of ITV Studios. International distribution is handled by ITV Studios.
I’m a Celebrity… Get Me Out of Here! is in full swing as tensions start to boil over at camp.
Wednesday’s episode (27 November) saw Dean McCullough in hot water with his bunkmates after the radio presenter continuted to skip his chores. Luckily, McFly’s Danny Jones had the perfect blunt response.
Ant McPartlin and Declan Donnelly similarily haven’t held back when poking fun – and even growing frustrated – at the castmates, with McCullough also falling victim to the presenting duo’s many jokes.
Reverend Richard Coles and GK Barry continued to develop their new friendship, while Coleen Rooney opened up about Wayne’s career at Plymouth Argyle amid calls from the club’s fans for a new manager.
Viewers at home, however, were largely distracted by the somewhat cheekily named “Rank Bank” challenge that Jones, McCullough, and Alan Halsall will be partaking in on Thursday (28 November) – not to mention Reverend Richard Coles’ startling nipple confession to GK Barry.
Catch up with all the highlights from tonight’s episode below
